Cooperations

How to work with us

Thank you for your interest in our travel blog Wild East! We are always interested in new collaborations and would be happy to introduce our blog to you in more detail here.

This is the Wild East

We are the only German-language travel blog that specializes exclusively in Eastern Europe and the post-Soviet region. Our authors either live in these regions or travel there frequently. On Wild East, we publish travel reports and tips on Eastern Europe, which are compiled by our professional authors through their own research. Most of the photos are also taken by our authors.

This is us

The core of the Eastern Europe travel blog Wild East consists of Peter Althaus and Markus Bingel, two German journalists with many years of experience in travel blogs (rooksack.de) and writing travel guides (numerous books published by Reise Know-How Verlag and dom Publishers). They work together with external authors who also have a lot of journalistic experience and have already published books about Eastern Europe. You can find out more about our authors on the About us page.

And why the Wild East?

The name Wild East was not chosen at random, but is intended to play on the prejudices that many in the West still have about Eastern Europe and East Central Europe. For many, the East has remained “wild” to this day. However, we want to arouse people’s curiosity and show that the East can also be very modern, that the people are hospitable, the food tastes good and the region is just as easy to travel to as Italy or Spain.

Countries of the Wild East

It was difficult for us to make a precise selection, but in the end it was clear to us which countries we wanted Wild East to focus on. We have always been interested in the countries behind the former Iron Curtain – in other words, those that were ruled by socialist governments. In addition to the former Eastern Bloc countries, we also include the countries of the former Yugoslavia and Albania, which were non-aligned. However, we do not include countries that were part of the Soviet Union but lie beyond the geographical borders of Europe. The only exception is Russia, where we do not want to exclude the Asian part. However, it is quite conceivable that we will add other (former) communist countries in the future. You can find a detailed overview of all countries on our country overview page.

Topics

Wild East is no ordinary travel blog. The geographical focus of our blog on Eastern Europe alone makes it so. Even there, however, we seek out additional niche topics that we think might be of interest to a larger number of readers. We are particularly interested in

Soviet history / history of the countries under Soviet occupation
Architecture under socialism
National Socialism, the Holocaust and the history of the Second World War
Jewish sights
Culinary Eastern Europe
Lost places and urban exploration
Hiking and nature
Industrial culture
Nuclear technology and history
Culture and languages of the East

We cover all these topics in the general articles in one form or another or write special themed articles on them.

Target audience of this blog

We are aimed at readers from the western world with an affinity for travel. Our articles are published bilingually in German and English. We use targeted online and social media marketing to find many readers who are already fans of certain countries, but we also use special interest topics to recruit new readers interested in the countries we cover. We also present many unknown places, which is why we are a good starting point for both newcomers and experienced travelers to Eastern Europe.

Our numbers

Wild East is not only the only blog that specializes in travel to Eastern Europe, it also has a wide reach. Our articles are SEO-optimized and therefore often reach new readers. At peak times, we currently reach up to 30,000 readers (unique) per month with our articles. Our follower numbers on social media continue to rise.

Possibilities for cooperations

We find that there are many interesting regions and products and also find it exciting to work with DMOs, companies and other organizations. If a product convinces us, we are happy to cooperate. At the moment, we mainly offer collaborations in the following areas:

Sponsored posts

Would you like to advertise your region, town, company or product to our audience? Then we offer you the opportunity to publish your article with us and get our readers excited about your product! The necessary content can either come from you or you can commission us to create it.

Sponsoring month

We offer you the opportunity to advertise your region, your town, your company or your product for one month. Not only will you be given space for the editorial presentation of your product, but this product will also be linked in every new article and advertised via a banner or info box. This gives you maximum exposure for your product. We also draw attention to your product via our social media channels.

Content creation by our team

Our job is to create and market professional content. Of course, this knowledge and expertise is also for sale. So if you need content for your website or social media channels, you are welcome to commission us to create it.

Support for individual research trips

For our country presentations, we travel extensively through the respective countries individually. To gain a comprehensive insight, we naturally have to invest a lot of money. If we therefore receive support, we can not only convey a more comprehensive picture, but also present more regions and places better. We would therefore be delighted if you could support our research financially or in any other way.

We are not interested in these cooperations

There are some forms of cooperation in which we have no interest. These include

  • Cooperation with companies that are based in Russia or continue to offer trips there
  • Link placement
  • Reporting on uninteresting products
  • Inauthentic products and advertising cooperations that have nothing to do with our topic

Für Echte Fans

Unser wöchentlicher Newsletter für echte Osteuropafans

For real fans

Our weekly newsletter for real Eastern Europe fans